Every once in a while, a new trend emerges that blends nostalgic vibes and modern sensibilities so well, it becomes a timeless way of dressing. Such is the case with quiet luxury and “old money” style, both buzz-worthy terms that describe similar but different wardrobes of elevated classic pieces that bring an expensive (yet still wearable) feel to your everyday ensembles. Minimalist yet decidedly inspired, “old money” style is the uniform that Succession and Gossip Girl types and Palm Beach vacationers wear when they want to show off their status—and it’s bound to make you look instantly put-together, whether you need some office outfit inspo or a confidence boost while running errands. Read on to learn all about the “old money” style trend, from why it’s so popular to seven essentials to get the look for yourself.
About the Trend
In early 2023, a combination of the final Succession season and Sofia Richie Grainge’s viral, ultra-luxe wedding led to the explosion of quiet luxury as the look of the moment. Minimalist, put-together staples from tailoring to timeless accessories quickly became abundant at all price points as people sought out ways to embrace an extra dose of sophistication in their everyday ensembles. This aesthetic has a long history within its wealthy origins, but now that it’s hit the mainstream in such a massive way, everyone has more tools to build an elevated look that transcends the ephemeral nature of most trends.
While 2024 has swung more towards maximalism, it turns out that wealthy types know how to make a statement, too—and that’s where “old money” style comes in. There’s a lot of overlap with quiet luxury—a good blazer and a neutral palette will always have a place in a high-end aesthetic—but there’s also room for playfulness and “loud” luxury moments. Just think of the rise of Palm Beach chic : Vacationers and residents of the elite Florida destination embrace color and pattern galore, but the overall look still aligns more with a tax bracket than a time. The English countryside aestheticcarries a bit of the same storied whimsy, but adapted for chillier locales and seasonal festivities. Old money style is where the paths cross between subdued essentials and ultra-luxe maximalism, with tasteful curation skills and an appreciation for tradition both absolutely key.
Rome wasn’t built in a day—and the same will be the case for your old money wardrobe—but we can help you get started with a few pieces that will instantly elevate your look. Read on for seven essentials to the old money style outfit formula.
The Old Money Style Outfit Formula
Sharp Tailoring
If there’s one thing IRL old money types are experts at dressing up for, it’s mingling with other old money types in an official capacity. Dress for the tax bracket you want by integrating an array of well-tailored pieces into your rotation, from bespoke blazers to trusty trousers as well as less expected pieces like vests, pencil skirts, and tailored shorts. Build a collection of inspired neutrals to ensure you always have options—and your wardrobe never goes out of style.
Luxe Blouses
From classic button-downs to statement moments like pussy bows, having a solid rotation of blouses will help you bring old-money flair to countless ensembles. Look for quality materials as well as colors, patterns, and silhouettes that stand the test of time—which, as you’ll certainly find, doesn’t mean boring.
A Refined LBD
A black dress is constantly in style for a reason, and it’s absolutely an old money staple for everything from days out and about to important cocktails and holiday parties. It’s best to have a few of these in various lengths, materials, and silhouettes: You can’t go wrong with tailored details, a classic neckline, or a silky evening number.
Sculptural Gold Jewelry
Having a collection of gold jewelry that you can style alongside countless looks is a standout shortcut to embodying old money style. While classic and basic pieces are always welcome here, it can be especially exciting to opt for styles with organic shapes and unexpected details. Many of today’s trends play right into this, so you have options galore.
Subdued Statement Bags
Similarly to with jewelry, a good old-money approach to handbags is opting for a style that’s minimalist at first glance, but stands out with interesting details or silhouette. Whether you go for an iconic luxury style or an affordable statement bag is up to you—but you’re sure to get countless compliments either way.
Modern Flats
While many different put-together footwear styles can serve an old money-inspired look well, one of the most on-trend ways to elevate your ensemble is with a sleek, chic pair of flats. Whether you opt for a square or pointed toe, a bold hue, or a touch of hardware, modern details take these shoes from everyday to a true statement without sacrificing sophistication.
Bold Silk Scarves
One of the places in which old money style goes decidedly maximalist is the aesthetic’s penchant for a silk scarf—the bolder, the better. Find a vivid print you love (be it a classic Hermès Carré or a niche vintage find), and tie it wherever you see fit.
